Fido Awarded the Gold Standard

Fido wins Best Arts, Culture or Sports Campaign for Shakespeare Week 2015 at theĀ  CIPR PRide Awards The category was hotly contested by some very worthy competition, but the judges deemed Fido’s campaign to be worthy of a Gold, and summed up with this statement: “Having identified some clearly quantified objectives, this ambitious campaign succeeded in turning what might otherwise have been merely another cultural week into something that was pertinent, engaging and well delivered. It drew on a diverse range of well thought through platforms and channels and employed a number of appropriate tactics to reach its ultimate target …